4 Reasons why Brands should go sustainable now
Sustainable brands are more successful in the long run. This message is becoming increasingly clear. Four reasons to tackle this extensive project right now.
Sustainable brands are more successful in the long run. This message is becoming increasingly clear. Four reasons to tackle this extensive project right now.
The German Supply Chain Act has been passed, the European one is on its way. So if you haven’t dealt with it yet, you should prepare yourself as soon as possible.
Covid-19 has radically changed the world of work and driven digitization forward. What is changing and how it will continue was the topic at the 5th Duisburg TecTalk Digital Transformation.
The environmental and social impact of a business activity is becoming increasingly important. For SMEs, a CSR report offers opportunities. A guest article by Dr. Markus Beermann and Thilo Marenbach from ECOVIS.
Food alerts are at a record high. Unfortunately, the same cannot be said for the industry’s communications. Why is that? How have food warnings and their communication changed?
Those who recognize opportunities and risks at an early stage can remain fit for the future and strong in innovation. Media observer Oliver Heyden from pressrelations presents his research method FirstSignals in an interview.
Sustainability reporting that meets all standards and is at the same time understandable and entertaining. In this way, our client apetito counters current reporting trends with a bold alternative.
RAG’s occupational safety campaign was nominated for the International German PR Award. After just one year, the campaign is already having an impact and contributing to lower accident rates in the mining group.
Safety days, safety courses or poster campaigns – occupational safety has many faces. Neuroscientist and brain researcher Henning Beck shows how our brain deals with such communication offers.
Suspicion of food contamination arises. Now things have to move quickly: Prepare a recall, be ready for consumer inquiries, minimize the damage. With the right preparation, processes run more smoothly.
Explosive footage. Unclean handling of meat. The journalistic story is perfect. And the damage to the food producer is great. A plea about responsibility by Andreas Severin.
Highest product quality at all times – a goal that every company strives for. But even in the event of a defect, you should be well prepared to avert greater damage. An interview with attorney Dr. Markus Grube.
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